Services
Three ways to work together — depending on what your company needs right now.
Fractional GTM lead
I fully own your GTM function and results.
1.5+ days a week ↓Starting from 4 500 €/month
Hands-on advisory & GTM steering
Your team owns and runs GTM. I own the steering.
2+ days a month ↓Starting from 3 000 €/month
ICP and market validation
Know who to target before you scale.
~2–4 weeks ↓6 000–8 000 €
Fractional GTM lead
Who it's for & what I do
Who it's for
You don't have a senior marketing or GTM lead in-house. You need someone to own the function — both strategic direction and making things happen.
What I do
I lead GTM strategy and manage operations — tools, partners, freelancers, and your internal team. Not just advising. Actively owning it.
What the first 6–8 weeks deliver
1. Where you actually are
Clear picture of your business, financials, team, and current GTM state. No assumptions.
2. Who to target (and who not to)
Validated ICP segments based on your CRM data, not guesswork.
3. How your customers buy
Mapped buyer roles, decision process, and the workflows that matter.
4. A story that differentiates you
Positioning and messaging tested against competitors and market reality.
5. Infrastructure that works
Concrete plan for CRM, automations, data hygiene, and attribution.
6. A connected system
GTM playbook that ties targeting, channels, content, and measurement together.
1.5+ days per week · 6–8 week onboarding → ongoing engagement · Starting from 4 500 €/month
Hands-on advisory & GTM steering
Who it's for & what I do
Who it's for
You have a team or partners who can execute. You need someone senior to set the direction, keep the focus and catch problems early.
What I do
Your team owns GTM and does most of the execution. I own the steering and troubleshoot proactively. We work in two-week sprints with a narrow scope, starting from the top priority.
What you get
2+ days per month · Starting from 3 000 €/month
ICP and market validation
Who it's for & what you walk away with
Who it's for
Companies that need the GTM foundation before they scale. If you have historical data, we validate and focus your ICP. If you are earlier stage, we build your first ICP hypothesis to test against. It also works as the first phase of a longer engagement.
What you walk away with
A shared view of who to target and who to say no to: what we know, what we don't know yet, and how sure we are. With the add-on, you also get positioning and messaging that your whole team can use, from sales calls to the website to outbound.
What you get
~2–4 weeks · Standalone or as the first phase of an ongoing engagement · 6 000–8 000 €
See what a systematic GTM engine could look like for your company
A 30-minute conversation about where you are and what a systematic go-to-market could look like for your company.
Book a discovery call